Rad Fatty Merit Badges


Starting as a lark on my personal Facebook wall, these badges soon took on a life of their own via a wildly successful (over 830% funded) crowdfunding campaign. The badges went from a concept to an actual product — pins and stickers — and garnered press from an impressive variety of sources:

Mic.Com // People Magazine // Cosmo // HelloGiggles // APlus // Bustle // CafeMom

Using some of the funds from the crowdfunding campaign, I set up this website in hopes it would serve as a continuation of the wonderful storytelling happening across social media as people discussed how they’d earned their individual badges. Storytelling is a powerful way to eradicate shame and feelings of isolation.

Rad Fatty merit Badge 8-pack of pins.

Rad Fatty merit Badge 8-pack of pins.

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